Connecte Dness

  • Subscribe to our RSS feed.
  • Twitter
  • StumbleUpon
  • Reddit
  • Facebook
  • Digg

Tuesday, 2 December 2008

Working Wikily

Posted on 12:42 by Unknown
Last month the Monitor Institute launched a blog http://workingwikily.net about how the social sector is adopting the new tools, strategies, and practices of networking.

They explain here that "Working Wikily" was coined "to describe the new ways that people are applying network theory and networked technology to do the work they’ve always done in a more collaborative form and also to begin working in new ways altogether."

As my contribution to "Working Wikily," I'd like to offer a reality check on what happens when people use a wiki. Before I continue, however, let me make clear that (1) collaboration is great, (2) wikis are great, and (3) the reality check I am about to deliver is aimed at people who associate "collaboration" with "wiki" and thereby set themselves up for disappointment when they learn this the hard way:

Jakob Nielsen summarizes Web collaboration in general with the 90-9-1 rule as pictured below.
90% do nothing, 9% do a little, and 1% do practically everything.

Blogs are even more skewed than average Web sites, with 95% doing nothing, 4.9% doing a little, and 0.1% doing practically everything.

Wikis are the most skewed of all.

Most community facilitators I know who have set up wikis lament that they can't get anyone else to edit it without resorting to bribery. That is 100% doing nothing while one outsider does everything.

With a hugely successful wiki like Wikipedia, the ratio is slightly better, 99.8% percent do nothing, 0.197% do very little, and 0.003% do practically everything.

The above dose of reality is called "participation inequality" by Nielsen. Let me reiterate that I do not see this inequality as a problem, even though Nielsen presents it that way (as would, I suspect, many who set out to "work wikily" and end up proving Nielsen's point).

Thank you to Laurie Damianos for alerting me to these statistics during her presentation on MITRE's use of social bookmarking on their corporate intranet. Her experience at MITRE was consistent with the general trends claimed by Nielsen. Unlike many others in her position, though, she did not get discouraged by low participation, nor did she try to change it. Instead, she did a great job explaining to the powers-that-be that MITRE's social bookmarking system was working great, even with most people contributing nothing.

So let's raise a toast to the 99.8% who have perfected the most popular way of "working wikily" -- those who do nothing and, when they feel like it, coast off the hard work of the 0.003% who give it all away.

This work is licensed under a Creative Commons Attribution-ShareAlike 3.0 License and is copyrighted (c) 2008 by Connective Associates LLC except where otherwise noted.

Email ThisBlogThis!Share to XShare to FacebookShare to Pinterest
Posted in | No comments
Newer Post Older Post Home

0 comments:

Post a Comment

Subscribe to: Post Comments (Atom)

Popular Posts

  • Happy, or at least healthy endings
    Yesterday was the 8th anniversary of my first Connectedness post , but it's been 3 years since I was even semi-active in this space. One...
  • Discussion with Valdis Krebs: What is a "social" network?
    Congratulations to Valdis Krebs for correctly identifying three out of four of my " mystery quotes " from last week. For those of...
  • Evil-Doers at Sunbelt in San Diego
    Tomorrow I fly to San Diego to attend Sunbelt , the annual SNA extravaganza. The keynote address, by Phillip Bonacich , is "Using Socia...
  • How to build your network by Brian Uzzi and Shannon Dunlap
    Last week I analyzed the introductions underlying my professional network. Coincidentally, my colleague Steve Frigand sent me a nice foll...
  • Searchable leadership networks bibliography
    Our new Link-to-Results site features a categorized searchable bibliography . Of all the pages on the site, this one has generated by far ...
  • Social capital in one easy lesson
    The power of social network analysis for business is getting a lot of press these days (like this big BusinessWeek article ). Without taking...
  • What is My Network Value Worth?
    Pedro Domingos and Matt Richardson analyze the power of viral marketing in their paper, " Mining the Network Value of Customers ....
  • Weekend edition: SWMSNA seeks SWF
    It is the great tradition of science that our biggest discoveries often emerge from the smoldering ashes of our most disappointing failures....
  • Free online network survey utility for Organizational Network Analysis
    Back in December I gave my readers a Christmas present: this free spreadsheet utility for organizational network analysis. Quite a few peop...
  • National Social Networking Day
    Before I moved to New England I had never heard of Patriot's Day , but around here it's a big deal. Lots of people get the day off f...

Blog Archive

  • ►  2012 (1)
    • ►  June (1)
  • ►  2010 (3)
    • ►  June (2)
    • ►  May (1)
  • ►  2009 (22)
    • ►  December (1)
    • ►  September (2)
    • ►  August (2)
    • ►  July (1)
    • ►  June (5)
    • ►  May (4)
    • ►  March (2)
    • ►  February (4)
    • ►  January (1)
  • ▼  2008 (36)
    • ▼  December (3)
      • Wikis, surveys, and webwhompers
      • Wiki Whomping
      • Working Wikily
    • ►  November (2)
    • ►  October (1)
    • ►  September (6)
    • ►  August (4)
    • ►  July (2)
    • ►  June (8)
    • ►  May (4)
    • ►  April (3)
    • ►  February (1)
    • ►  January (2)
  • ►  2007 (42)
    • ►  December (1)
    • ►  November (1)
    • ►  October (2)
    • ►  September (6)
    • ►  August (6)
    • ►  July (5)
    • ►  June (8)
    • ►  May (4)
    • ►  March (3)
    • ►  February (1)
    • ►  January (5)
  • ►  2006 (63)
    • ►  December (4)
    • ►  October (2)
    • ►  September (2)
    • ►  August (3)
    • ►  July (7)
    • ►  June (10)
    • ►  May (10)
    • ►  April (4)
    • ►  March (8)
    • ►  February (6)
    • ►  January (7)
  • ►  2005 (136)
    • ►  December (11)
    • ►  November (13)
    • ►  October (11)
    • ►  September (9)
    • ►  August (10)
    • ►  July (10)
    • ►  June (10)
    • ►  May (12)
    • ►  April (13)
    • ►  March (15)
    • ►  February (9)
    • ►  January (13)
  • ►  2004 (99)
    • ►  December (9)
    • ►  November (18)
    • ►  October (13)
    • ►  September (16)
    • ►  August (15)
    • ►  July (20)
    • ►  June (8)
Powered by Blogger.

About Me

Unknown
View my complete profile